The new Lebanese Guinness record and how it made me famous

Many journalists, Israeli and from abroad, has contacted me lately, asking questions about the so called “Hummus War” I’ve been covering here, and also in the highly popular Hebrew edition of the blog. And when the new Lebanese Guinness Record (a 2-ton hummus plate) was declared the flow of attention doubled.

Some of you probably wondered what I have to say about the new hummus guinness record, set by 300 Lebanese chefs. WELL, the first thing that pops in mind is this: never have so many did so much for The Hummus Blog.

In the past two weeks search traffic to this blog went through the roof, with blogs as well as large news sites linking to it from all over the world.

Ynet, the largest news site in Israel asked for a special column. Other local newspapers and radio stations interviewed or asked me to comment about the matter. Some foreign journalists also called me, including French24,  and a BBC reporter who, sadly, tried to reach me in the middle of a rock concert. Read more